FILM STUDIES & CINEMATOGRAPHY | PROJECT 2

Film Studies and Cinematography: Project 2

Loh Kai Xuan (0365780)


TABLE OF CONTENTS   [Click to jump to chapter]
             

PROGRESS

WEEK 7
                
Briefing:
Mr. Kannan briefed us on project 2. We have to create a pitch bible.

Project 2 Brief:

Fig. 1.1. Project 2 Brief

WEEK 8
 
Fig. 1.2. Week 8 Progress

               
Feedback:
Mr. Kannan said that I should change my font as it was too hard to read. The synopsis is too lengthy and difficult to digest. He also said I can add more to my theme to make it easier to understand. 

Progress:
I changed my font from Alice to betm round so its easier to read. I also removed more elements so it doesnt distract viewers from my work.


WEEK 9
I Added all nessecary text info and remade the title slide. I also drafted the character designs and found inspiration for the environment. 

Fig. 1.3. Week 9 progress

Fig. 1.4. Drafting the Characters


Fig. 1.5. World Moodboard



Feedback:
I should remove all the real life images and anything that is not drawn by myself. Make more drawings. 

Progress:
I deleted all the Canva elements and started designing the slides from scratch again.



WEEK 10
I completed the character designs, a few concept art and drafted the backgrounds. I also decided to make the slide design more simplistic to make my art stand out. 

I decided to make a logo for my project as well so it makes it feel more real. 

Fig. 1.6. Logo

Fig. 1.7. Character Designs


Fig. 1.8. Environment Blueprints





Fig. 1.9. World Concept Art



Feedback:
Keep the blueprint sketches and if possible make more drawings of the environment. Add more elements related to the story in the slides. 

Progress:
I drew more elements and made a few more art to go in the slides. I chose a few key scenes to draw. 



Fig. 1.10. Progress sketches






FINAL OUTCOME

PITCH BIBLE:



Fig. 1.11. The Strawberry Cake - Pitch bible by Loh Kai Xuan

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