TYPOGRAPHY | FINAL COMPILATION AND REFLECTION




23.09.2024 - 28.12.2024 /Week 1 - Week 14

Loh Kai Xuan (0365780)
Typography, Bachelors of Design (Honours) in Creative Media, Taylor's University
Final Compilation and Reflection



TABLE OF CONTENTS




1. BLOG LINK TO EACH TASK




2. SUBMISSIONS

✦ TASK 1: EXERCISES

[23.09.2024 - 28.10.2024 /Week 1 - Week 6]


 
 Fig 3.3.1 Final type expression PDF of "cry, sleep, climb and swirl"




 Fig 3.3.2. Final animation of "cry" from photoshop 

HEADLINE
Typeface: Bembo Std
Font/s: Bembo Std Semi Bold, Extra Bold, Regular
Type Size/s: 44, 97, 21.6 pt
Leading: 0 pt
Paragraph spacing: 0
 
BODY
Typeface: Bembo Std
Font/s: Bembo Std Regular
Type Size/s: 8.5 pt
Leading: 11 pt
Paragraph spacing: 11 pt
Characters per-line: 63
Alignment: left justified
Margins: 12.7 mm top, 12.7 mm bottom, 12.7 mm left, 12.7mm right
Columns: 1
Gutter: 4.233 mm



Fig 3.2.14 Final Composition




Fig 3.2.15 Final Composition with baseline



✦ TASK 2: FORMATTING & EXPRESSION 

[28.10.2024 - 16.11.2024 /Week 6 - Week 8]




Fig 3.3.1 Final Formatting & Expression





Fig 3.3.2 Final Formatting & Expression (with Baseline and Grid)





✦ TASK 3: TYPE DESIGN AND COMMUNICATION 

[4.11.2024 - 18.12.2024 /Week 7 - Week 13]


Fig 3.3.1. Font Lab Screen Grab (16.12.24)


Fig 3.3.2. Final Outcome Image "The Liche"


Fig 3.3.3. Final Outcome PDF "The Liche"





Fig 3.3.4. Final Outcome IMAGE POSTER


Fig 3.3.5. Final Outcome PDF POSTER




3. REFLECTIONS

✦ Experience

Typography was an interesting subject for me. Despite it being text, I was not expecting so much design related knowledge needed. Ad working in between the typography's many dos and don'ts forced me to think out of the box to design something special. It made me experienced something I never have, while learning design isn't all about graphics only.


✦ Observation

After this 14 weeks, I have noticed a lot of new things, such as the impact of type design. Especially in the type expression assignment. It showed to us that words can also sow emotion and meaning without overly obvious graphics. And I observed that layouts of a design can lead the viewer and inform them what the article is about. 


✦ Findings

One of the significant things i learned was the fact typography isn't just calligraphy or making fancy fonts. The anatomy of Characters, leading, kerning, spacing...and many more were important parts of Typography that made it what it is now. Something that greatly impacts a design. Even just a page on our favorite novels were made using knowledge of typography, enabling us easy reading or instill emotions. Overall, this journey was eye opening and despite the hardships, I'm glad I was able to go through this.



Special thanks to:
My friends who helped me out when I was struggling
Mr. Max and Mr. Vinod's teachings

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